AI-Powered HR Services in Sofia: HORAteka at Work&Share Tintyava

When you hear the name HORAteka, think HR powerhouse. This ambitious team is already a trusted partner. They cover the full cycle of HR services – from recruitment and training to business consulting and AI-powered solutions.

Recently, HORAteka joined the vibrant community at Work&Share Tintyava. Their story goes far beyond the world of HR.

The Problem with Modern HR

In today’s business world, “People are the most important asset” too often becomes just another slogan on the wall. HORAteka was born to bring meaning back to that phrase.

A Bold Promise to Clients

HORAteka’s mission is bold: help organizations rediscover what a truly people-centric approach to HR means in practice. They don’t believe in generic solutions or “one-size-fits-all” models. Instead, they take on the hardest challenges, adapt to the specific needs of each business, and deliver real, measurable results.

“Give us your biggest HR headache. We’ll solve it – and then you’ll want us to handle the next one too.”

This fearless attitude has already made them a trusted partner for companies that value both innovation and human connection.

Innovation That Makes Headlines

HORAteka doesn’t just follow HR trends – they shape them. Their launch of HRGPT.bg – an AI platform for HR and legal knowledge – created waves in the HR community and attracted strong media attention.

It showed that AI in HR is no longer futuristic. It is now a practical solution that companies actively seek.

Impact Beyond Business

Their impact also goes beyond business. Through their CSR initiative “My Path”, they motivate and inspire people in powerful ways.

One of their flagship events was “My Path with Karlos Nasar” held on June 7, 2025 at Kolodruma Hall in Plovdiv.

At this motivational evening, Karlos Nasar – Bulgaria’s 2024 Sportsman of the Year and Olympic, European, and World champion in the 89 kg weight class – shared his journey from early challenges to global success.

Attendees got a rare “behind-the-scenes” look at what drives an elite athlete: the mindset, the setbacks, and the daily grind.

With more than 1,500 people in attendance, the energy was electric. This confirmed to many that business can be more than profit – it can inspire real change, uplift community, and build deep connection.

The DNA of HORAteka

If the team had to survive on a desert island, they would pack three values:

• Transparency
• Creativity & Adaptability
• A Sense of Humor

These values shape who they are – open, flexible, and always curious. But they also come with one hard-earned lesson that every startup eventually faces: learning to say no.

As the team shares, “When you’re building, everything looks like an opportunity, but focus is the only way forward.”

For HORAteka, this mindset became part of their DNA. It’s what helps them stay true to their mission, choose the right challenges, and build meaningful, lasting partnerships instead of chasing every shiny new idea.

Finding the Perfect Workspace

Long before moving in, the HORAteka team already knew what their ideal workspace should feel like – “energetic, flexible, full of meeting rooms, and serving great coffee.”

At Work&Share Tintyava, they found exactly that and even more.

As the team shared with a smile, “Work&Share was built by energetic, ambitious, and positive people, and that same spirit runs through the entire community. It’s the perfect match for us – we feel that same energy and drive in everything we do.”

And when asked what the office vibe would sound like if it had a soundtrack?

“Definitely ‘Eye of the Tiger!’ But since time flies fast and Christmas is just around the corner, we’ll probably soon be singing Christmas songs instead – staying true to our cheerful team spirit.” 🎶

Partners, Not Just Clients

From the first talk with Work&Share, they felt like partners, not clients. That mirrors exactly how HORAteka builds relationships. When we asked HORAteka about their experience joining Work&Share, they shared something that truly resonated with us:

“From the first talk with the Work&Share team, we felt like partners, not clients. That kind of relationship is at the core of how we build our own business, so it was a perfect fit.”

Hearing this from the HORAteka team means a lot to us, because that’s exactly what we strive for – genuine partnerships built on trust, collaboration, and shared energy.

A Secret Talent Outside HR

In true HORAteka fashion, their answer to what they’re secretly awesome at came with humor and heart:

“We are terrible at taking photos, so don’t hire us for that! Joke aside, we are great at thinking outside the box, whether it’s for work or in our personal lives. And, of course, we’re secretly awesome at singing Christmas songs.” 🎶

This playful honesty says a lot about the HORAteka spirit: they don’t take themselves too seriously, but they take their work and values very seriously.

Looking to the Future

HORAteka wants to be remembered not only as the HR experts who saved companies time and money, but also as the team that fueled long-term business growth.

Their journey is just beginning. The blend of people-first principles, innovative tech, and strategic HR consulting promises exciting things ahead.

At Work&Share Tintyava, we are proud to have HORAteka as part of our community. They represent exactly the kind of company we love to welcome – innovative, people-centric, and driven to make an impact. And we’re excited to see how their story continues to grow from here.

👉 Want to learn more about companies shaping the future of work from Work&Share?

Follow us for more stories like this – http://www.workandshare.io